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The Pleasure of Having Your Own Taste

Sep 13
2 min read

Updated: 16 hours ago

Recommendations can save time. They cannot notice for you.

You are standing in front of a shelf of coffee mugs. One is elegant and pale, with the rounded shape favored by photographs of immaculate kitchens. Another has a crooked blue bird on it. The bird appears mildly offended.

The elegant mug is easier to defend. The bird mug is the one you want.

Taste often begins in that small gap between what seems approved and what gives you a spark of recognition. A mug, a book, a room, a meal, the song you play again before the first listen ends.

Having your own taste does not require expertise. You do not need to explain the historical importance of the blue glaze. You only need to notice that one thing draws you closer while another earns an abstract nod of respect.

This is where algorithms are both useful and slightly dangerous.

They can narrow a vast field. A streaming service may introduce you to a musician you would never have found. Reviews can spare you a film whose main achievement is being two hours long. A friend with excellent judgment can hand you the exact novel you needed.

But curated taste arrives with an implied conclusion: this is probably for you. The more smoothly it works, the less often you have to wander, compare, be surprised, or sit with the fact that the highly rated thing left you cold.

Those moments are not wasted search. They are how you learn your own signals.

Taste grows through contact with the actual thing. You try the popular pasta and prefer your friend’s strange soup. You finish a celebrated novel and realize you admired it more than you enjoyed it. You buy the sensible jacket, then keep reaching for the one that was never on the list.

Even dislike is useful. A chair that looks marvelous but punishes your lower back tells you something. An overhyped restaurant tells you something else. Preferences become clearer when you let the unfashionable reactions count.

The cost of outsourcing every choice is not that you will choose badly. Often, you will choose efficiently and perfectly well. The cost is subtler: your life can become a sequence of plausible selections that never asks what you actually want more of.

Self-discovery is less tidy. It includes bad purchases, abandoned books, and meals adventurous mainly in price. Yet it gives you a personal map, one built from response rather than borrowed certainty. That map makes future recommendations more useful, too. You can accept them as invitations, not instructions.

Try ending an experience with two sentences: “I liked…” and “I wanted more…” This is not a rating for anyone else. It is a way to register your answer before the next suggestion arrives.

Over time, the observations add up. You may discover that you like restrained rooms and ridiculous mugs. Consistency is optional.

And having something specific to say makes sharing more interesting. “This is highly rated” ends a conversation. “I loved the way this book made an ordinary afternoon feel strange” gives someone else something to respond to.

What is something you enjoy that you once assumed you were supposed to outgrow, improve, or replace?

Want a starting point? Take the attention quiz.

Stay curious, A. Karacay

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